There are many benefits available to businesses who go digital with their communications. Time and cost savings, operational efficiencies and improved consistency to name a few. However, when people work from home, processes can often remain in the default manual approach - meaning unnecessary time can be spent preparing outbound communications.
A range of benefits from centralisation and automation
Automating physical and digital customer communications can improve internal operations and at the same time, keep external stakeholders satisfied.
- Maximise the impact of communications through tailored and personalised messages that are correctly targeted
- Ensure that customers receive communications in the way they want them – whether by post or electronically
- Deliver cost savings when a migration from physical to digital mail suits both sender and recipient
- Reduce time spent rewriting messages to suit different channels
- Keep a central record of communications so that a complete communication record can be accessed.
Whether communication is frequent, high-volume, transactional type or of a more ad-hoc nature these benefits are highly desirable.
Integration across sites and communications
Computer-based mail management converts home offices from semi-digital outposts to completely digital and fully integrated sections of the company. It supports the collation of information from various sources within the business and the issuing of each communication through the right channel. This is ideal for companies that recognise the importance of delivering effective multi-channel communications, and need a way of extending this to cover both home-based workers and ad hoc communications.
With output management software, users of the platform can submit mail directly from their computer to be issued to the intended recipient according to their channel preferences. When those team members are working from home, it’s particularly ideal as there is no need for printing, folding, inserting documents into envelopes and adding postage. When it comes to digital transformation, the tools exist to support a completely integrated approach, covering both multiple business locations and the full range of communications that are issued.