The Information Based Indicia Program (IBIP) was the first digital postage management system designed to manage the mailing system, but as technology evolved, the design and function fell short of necessary benefits. To that, the USPS® introduced a new data based standard of indica, the Intelligent Mail Indicia (IMI).

As of 2025, all new mailing systems must meet the IMI standards. The mission of USPS is to replace all existing IBIP-based indicia with the up-to-date IMI technology by the end of 2027, as it provides more detailed transaction data, enables automation of costly back-office operations, and employs better security standards. 

Download the eBook to learn more about IMI benefits.