If you rely on mail to run your business, such as sending invoices, notices, or other customer communications or transactional mail, you’ve probably felt the pinch of rising postage rates. And with more increases already scheduled, it’s no longer a matter of if rates will go up but when and how often.
If you’re still manually folding, stuffing, and sorting your mail, there’s an easier (and more accurate) way. The good news is that there are smarter ways to keep mail affordable, secure, and working for your business.
In our 30-minute webinar, Mastering Mail: Smart Tactics to Offset Postal Increases and Protect Your Bottom Line, we break down what small and mid-sized businesses can do right now to navigate rising postage costs without sacrificing customer service or productivity. You’ll learn fundamental strategies that go beyond discounts that net real results that can help you:
- Reduce costs
- Improve mail deliverability
- Protect cash flow
If postal rate increases are eating into your margins or you’re wondering why so many invoices go unpaid, this webinar is for you. And if you missed it live? Don’t worry, we’ve got the full replay right here on demand. Here’s a quick overview of what’s in store.
Innovative, practical ways to lower your mailing costs
Postal rate hikes aren’t slowing down, and ignoring them won’t make them go away. We share straightforward ways to reduce mailing costs without sacrificing speed or reliability. From how your mail is prepared to when and where it enters the postal system, even small process changes can add up to measurable savings, such as:
- Presorting to qualify for USPS incentives (even if you only send a few pieces a day)
- Using automation-ready templates to streamline mail prep and avoid costly errors
- Replacing old-school green cards with secure digital certified mail
We cover all that and more.
Address accuracy = faster payments
Return mail doesn’t just waste postage, it delays revenue. With 40 million change-of-addresses filed in the U.S. each year, keeping your data clean is business critical. Your invoice might only cost $0.60 to mail, but if it doesn’t get there, you’re not only losing out on mailing costs you’re also losing out on the payment.
We talk about the cost of undelivered invoices beyond its impact on your budget, how to tighten up your process to avoid unnecessary delays, improve deliverability, and keep payments and customers on track. Learn how you can:
- Track mail just like a package
- Why address correction software is one of the most underrated tools in your tech stack
One of our clients upgraded their mailroom and didn’t think much of it until the CFO noticed payments were arriving 10 days earlier, just from better prep and more accurate delivery.
Start digital transformation where it counts the most
You don’t need to go 100% digital overnight. In fact, many of our customers use a hybrid approach offering both paper and digital communications based on customer preferences.
That said, if 93% of invoices are paid online (and yours aren’t), it’s time to take a closer look.
We illustrate how document automation and intelligent design can reduce errors, save time, and make life easier for everyone without changing how your customers receive their mail, including:
- How to make printed invoices smarter with QR codes and barcodes
- Ways to encourage online payments without alienating print-preferred customers
- Why starting with payment (not delivery) often leads to greater digital adoption
Ready to watch the replay?
Catch the full recording of Mastering Mail now. And if you’re curious about what smarter mail could look like in your business, talk to one of our mail automation experts.